OBJECTIVE

Create a unique, multi-purpose packaging for the brand’s range of cups.

ABOUT THE PROJECT

Andreev – the brand was founded at the end of 2014. At present, the company produces unique designer plates, cups, stationery, key chains, covers, clothes, etc. You could also order by Andreev the products of any complexity from wood, cardboard, paper and other materials.

DESIGN DEVELOPMENT STRATEGY

The customer provided the structural elements and design of the future packaging, to which only small changes were made by our prepress department. The result is a minimalistic black and white die-cut packaging that allows you to view the product without opening the box. Сat paws and ears make the box unique, as well as the illustration of the cat on the front side, which allows the brand to be unerringly identified.