Why is pre-press such an important process?
Pre-press allows You to make sure that the layout is made according to the agreed requirements.
Comparing the packaging pre-press design with the conctionery business it’s possible to make the following comparison: pre-press is likely to a pastry chef checking whether he put all the ingredients in a cake dough, whether it is sweet enough, whether the consistency is appropriate or it is better to add another pinch of flour … Only after making sure that everything is correct and the recipe is followed as accurately as possible he brings the dough to the oven and then he gets a prepared fragrant cake. While printing packaging everything is approximately the same.
Let’s take a look at the main packaging pre-press phases.
