OBJECTIVE

Create a show box package for antiseptic bottles. The pack should be compact and fill minimum place of the merchandise shelf. There are 12 bottles in each package. After removing of several bottles the package should remain firmly staying on shelf.

ABOUT THE PROJECT

TM HEALER – bioorganic antiseptics based on bioguanidine. When applying the product, a film is created that protects the skin from microorganisms, promotes regeneration, healing and hydration of the skin.

DESIGN DEVELOPMENT STRATEGY

МWe studied the packaging of competitors on the market, as well as analyzed the specifics of the TM HEALER product. From this perspective cardboard with a density of 350g / m2 and a thickness of 0.48 mm was chosen for the box. We have designed, tested and selected the optimal step for perforation for such a material density. We have selected the optimal height of the topper, added elements for convenient opening of the upper part of package before placing the product on the shelf. Based on the client’s objectives, the lodgement was designed to fix each bottle in the box. TM HEALER corporate colors used for design, the primary focus is on logo and product name. On the front of the box – image of a plant which is one of the product ingredients.